Featured Event
Monterey Car Week 2026
The Gunther Werks Car Week Experience 2026—a program anchored at the GW Haus at Folktale Winery and across the Monterey Peninsula. Thursday opens with GW Drive to Big Sur and GW Private Reception. Friday brings The Quail: a Motorsports Gathering and a GW Monterey Pop-up with Artisan de Geneve. Saturday presents The GW Haus Private Showcase and closes with The GW Soiree Party.
Participation is by invitation unless noted. Guest capacity varies by venue—see each event for details. Final details pending confirmation.
Thursday
GW Drive to Big Sur
An owner's drive down the Pacific Coast Highway to Big Sur—wheels up at 8:00 AM from the GW Haus in Monterey through dramatic cliffs and ocean vistas. The drive concludes with lunch at Alila Ventana Big Sur.
Wheels up at 8:00 AM · GW Haus in Monterey to Alila Ventana Big Sur.
Thursday
GW Private Reception
A surprise experience in the Barrell Room at the Folktale Winery—an intimate evening crafted for owners and invited guests, with details revealed to confirmed attendees.
Invitation only. Formal details shared with confirmed attendees.
Friday
The Quail: a Motorsports Gathering
The debut of three new Gunther Werks projects—Gunther Werks' main Car Week presence among the world's most celebrated automotive events on the Peninsula.
Friday
GW Monterey Pop-up with Artisan de Geneve
Experience Gunther Werks vehicles, shop exclusive merchandise, and explore the Artisan de Geneve pop up.
Enjoy on-site barista and complimentary drinks for guests. The one-of-one “End Game” Turbo Speedster will be exclusively on display.
Saturday
The GW Haus Private Showcase
An intimate experience by invitation—VIP guests will have a close look of the latest debuts from The Quail.
Saturday
The GW Soiree Party
As the sun sets over Monterey Car Week, the GW soirée features a bespoke cocktail night crafted by our mixologists, live music performances, and a vibrant social atmosphere set within the vineyards of Folktale Winery. Designed to celebrate another unforgettable Car Week, the evening brings together the Gunther Werks community for a relaxed and memorable close to Saturday's festivities.
Exotics On Broadway also takes place August 15.
